Moreover, the Unit has adapted its business and operations to be more resilient to the situation by more prudent in lending. After successful merger and integration, we focused on accelerating development of digital platform to cope with changes in customer behavior and the ongoing COVID-19 pandemic to reduce risk to customers, partners, and staffs. Overall of 2021, the Automotive Lending Business Unit continued to maintain its leadership in Automotive financing and its NPL lower than the industry’s average. Plans for 2022 In 2022, ttb Analytics expects the economy to recover closer to pre-COVID-19 level, led by export growth, private consumption recovery fueled by pent-up demand and consumer’s confidence, and private investment in response to export growth and EEC expansion. Automotive industry will further benefit from launch of new models with new technology, particularly in the Electric Vehicle (EV) segment boosting new car sales. Nonetheless, economic uncertainty still looms largely from prevailing COVID-19 pandemic, tourism sluggish recovery, and high household debt. During 2022, Automotive Lending Business Unit strives to maintain its leadership in automotive finance business by delivering changes in the Ecosystem with new business platforms and deepening data analysis to understand the true needs of customer as a part of its platform-driven and data-driven strategy. This includes a revamp of an end-to-end process to faster serve our customers and partners and a repositioning of Cash Your Car (CYC) product as a flagship product for offering to customers. Moreover, the Unit will also focus building lead management platform to support changing customer behaviors and offer the right solution to the right customer at the right timing to serve customers’ throughout every life stage and create seamless omni-channel experience. In addition, the Unit continues to put priority on reducing risk costs and increasing recovery rate by improving current credit scoring models by integrating with more synchronized data. All in all, the Automotive Lending Business unit seeks to delivering best value for our customers under Customer Centricity approach while providing the best Customer Experience that is true to our mission in using our market leading position to shape the future of car retail ecosystem for all customers’ and partners’ well-being. 74 TMBThanachart Bank Public Company Limited
RkJQdWJsaXNoZXIy ODEyMzQ3